Williamsburg, Va. – We are pleased to welcome Melissa Mullin Fire to ivWatch as Vice President of Sales and Business Development. She officially joined our team on September 9.
Previous to ivWatch, Melissa served as Vice President of Sales for the Syncera division of Smith & Nephew, a multinational medical equipment manufacturer.
Melissa is an accomplished and strategic healthcare sales leader. She brings over 20 years experience in developing and leading sales teams, launching new products, market development, and channel management for global and domestic markets.
Under her leadership, Melissa’s inspired sales teams brought a myriad of innovative medical products to market, including infusion pumps, IV catheter systems, anesthesia and orthopedic products, monitoring devices and critical care systems.
In her new role at ivWatch, Melissa will be responsible for leading the company’s commercial operations and business development. As we build awareness of ivWatch devices, she will drive market growth and revenue by cultivating relationships with healthcare providers and suppliers, expanding distribution channels and building our sales force.
Melissa holds a BA from the University of Massachusetts in Amherst.
# # #
Leah Moore, Director of Marketing, ivWatch, LLC
1.855.489.2824 ext. 7031